Digital Marketing Certification Course & Fees

Digital Marketing Certification Course & Fees | Bidmonline

The Certificate in Digital Marketing offered by Bangalore Institute of Digital Marketing (BIDM) is a power-packed program designed for beginners, students, job seekers, and aspiring freelancers who want to step confidently into the digital space. This course is a perfect blend of theory, tools, and real-time application, ensuring you gain not just knowledge—but practical expertise.

Explore Best Digital Marketing Certification Courses & Fees in India | Hands-on training | 100+ AI tools | Globally recognized cert. | Affordable Fees

What you will learn?
During this comprehensive course, students will gain hands-on experience across all key areas of digital marketing. You’ll learn how to build and manage websites using WordPress, optimize content for search engines (SEO), create and manage paid campaigns through Google Ads, and run effective social media strategies on platforms like Facebook, Instagram, and LinkedIn. You will also explore content marketing, email marketing, Google Analytics, online reputation management, and the basics of freelancing.

Tools & Platforms Covered
Gain hands-on experience with 30+ tools including Google Ads, Google Analytics, SEMrush, Canva, WordPress, Mailchimp, Yoast SEO, Meta Business Suite, and more.

Our Learning Approach
At BIDM, learning goes beyond theory. Students work on live projects, complete real-time assignments, and participate in case study-based training. Workshops and simulations simulate actual business challenges, preparing students to handle real client work confidently.

Real-World Implementation
BIDM offers internship opportunities where students gain first-hand experience by working on live marketing campaigns. This exposure strengthens their portfolios and builds confidence to manage campaigns independently.

Overview

Career Opportunities After This Course

KEY HIGHLIGHTS

Highlights

Key Features

Industry-Relevant Curriculum

Get trained in the most in-demand digital skills that companies actually look for.
Expert Faculty

Learn from certified digital marketers and experienced trainers.
Tool-Based Learning

Gain hands-on experience with tools like Google Ads, Canva, SEMrush, WordPress, and more.
100% Practical Approach

Apply your skills in real-world settings with our partnered companies.
BIDM Certification + Tool Certifications

Boost your resume with a recognized certificate and optional Google certifications.

Upskill Your Career

Career Support

Placement Assistance

Access to a network of hiring partners and job portals.

Interview Preparation

Workshops to enhance your employability.

Internship Opportunities

Gain practical experience with leading companies.

Digital Marketing Fundamentals

Website Planning & Development

Search Engine Optimization

Search Engine Marketing

Social Media Marketing

Content Marketing & Blogging

Email Marketing Strategies

Online Reputation Management

Affiliate Marketing

E-commerce Marketing

Conversion Rate Optimization

Lead Generation Techniques

BIDM

Who can join us?

This course is ideal for students, job seekers, freelancers, business owners, and working professionals who want to build a strong foundation and launch a successful career in digital marketing.

2.4k+

Successful
students

80%+

Students
40%+

Working Professionals
30%+

Business Owners

Customized Course Curriculum

Email marketing has become one of the most powerful and cost-effective tools to reach a targeted audience. It allows businesses to connect with large numbers of internet users at minimal cost, making it one of the most practical digital advertising strategies. Email marketing is not only a reliable way to build customer trust, but it’s also proven to deliver high response rates—making it a top choice for digital marketers.

PPC is an online advertising model where advertisers pay a fee each time their ad is clicked. It's a way to buy website visits rather than earn them organically. Common platforms like Google Ads and Bing Ads allow businesses to bid on keywords, displaying ads on search engines or partner websites to drive targeted traffic quickly.

Affiliate marketing involves promoting other companies' products and earning a commission for each sale made through your referral link. Affiliates use websites, blogs, social media, or email marketing to reach potential buyers. It's performance-based, meaning income depends on results. This model benefits businesses by expanding reach and rewards affiliates for successfully driving traffic and conversions.

Social media marketing uses platforms like Facebook, Instagram, Twitter, and LinkedIn to promote products, services, or brands. It involves content creation, paid advertising, and community engagement to increase brand awareness, drive website traffic, and generate leads. Businesses leverage social media analytics to optimize campaigns, connect with audiences in real-time, and build lasting relationships with customers.

SEO is the process of improving a website's visibility on search engines like Google. It involves optimizing content, keywords, meta tags, and backlinks to rank higher in organic search results. Effective SEO drives targeted traffic without paid ads, enhances user experience, and builds credibility by aligning the website with search engine algorithms and user intent.

Not Ready Yet?

At BIDM, we understand that choosing the right career path is a big decision — and we’re here to help!

What is a higher certificate in digital marketing?

A Higher Certificate in Digital Marketing is a short-term qualification (6 months – 1 year) designed to provide practical job-ready skills in online marketing. At BIDM, our Diploma Programs serve the same purpose but with a greater emphasis on real projects and placements.

What is the most common digital certificate?

The most common digital marketing certificates are:

Google Analytics Certification
Google Ads Certification
HubSpot Inbound Marketing Certificate
Facebook Blueprint Certification

These are industry-recognized and widely accepted by companies.

Is a 3-month digital marketing Certificate course worth it?

Yes, a 3-month certificate course is worth it if you are a beginner. It helps you understand the basics of SEO, Google Ads, and Social Media.

At BIDM, our 3-month Certificate Course is designed for students, housewives, and working professionals who want to quickly learn and start freelancing or internships.

Is Coursera Certificate free?

Coursera has both free and paid courses. Some content is free to learn, but if you want a verified certificate, you usually need to pay.